When I was a kid I wanted my foods to look like what I saw on television and packaging and I would drive my mom crazy enforcing this. One of the most 'important' ones was my breakfast cereal - it had to look like what was on the box. It never happened.
What tastes better in your cereal than a not so sweet strawberry? How about a super concentrated dried strawberry?
Thats right dried strawberries are so rich compared to fresh.
Fresh is good, in fact fresh is great but these dried guys are chewy, fruity and sweet and they make your cereal better too.